Our Solutions For Your Real Estate Concerns
Marketing Program
Scott Williams brings an entire marketing team behind the sale of your home. With a goal set to acquire the highest price in the quickest, most convenient timeline, we get to work on a comprehensive action plan. What should you expect? Read on. Phased Plan of Action:
The goal: Highest Price in the Quickest, most Convenient Timeline
Marketing is targeted toward:
- Agents so they can get excited about showing your property
- Buyers so they will contact me to tour your home.
Phase One: First Five Days
- Prepare current market analysis and asking price
- Determine preferred selling timeline
- Schedule improvements
- Prudential agents tour home
- Enter MLS data base and notify agents
- Upload onto Prudential.com, HomesEstates.com, Realtor.com®
- Professional sign installation and secure Lock Box at property
- Take inside/outside digital photos
- Measure and draw scale floor plan
- Prepare fifteen pages of disclosure statements
- Launch digital virtual tour on internet
- Install flyer box on your signpost and stock with 40 flyers
The goal: Highest Price in the Quickest, most Convenient Timeline
Phase Two: Next Ten Days
- Contact all agents who make showings
- Place feature cards where appropriate
- Host MLS Caravan
- Advertise in Santa Barbara News Press
- Schedule Open House for public and nearby neighbors
- Deliver relevant marketplace feedback to seller
- Inform seller of results of all showings, open houses, and caravan
- Send copies of MLS listing, and all advertising to seller
- Order and complete appropriate reports appropriate including:
- Termite report
- Physical inspection
- Geological
- Mold
- Environmental reports
The goal: Highest Price in the Quickest, most Convenient Timeline
Phase Three: Next 21 days and Continuing
- Advertise in publications
- Monitor traffic on websites and e-mail buyers who clicked listing
- Review and Revise MLS remarks
- Schedule Open House for public and different group of 50 neighbors
- Caravan for brokers, invite public via News-Press
- Send informational e-mails to one thousand agents
- Consult with seller on motivation and timeline
- Market analysis review of activity since going on market (with seller):
- List of all homes sold
- All new listings
- All expired, canceled and withdrawn properties
- Overall market trends
- Price reductions and amounts
- Year over year 60-day comparison
Success: We move to negotiations
Phase Four: Negotiations and Escrow
- Counsel on effective high-ticket negotiating strategies
- Analyze all proposed contingencies and timelines
- Explain all contractual requirements and obligations
- Analyze buyer’s financial situation
- Look for hidden contingencies and traps
- Create calendar for all contingencies
- Review all disclosures before delivering to the buyer
- Negotiate buyer’s request for repairs
- Arrange for make necessary repairs
- Review escrow documents
- Assist appraisal for full valuation
- Hand deliver your escrow proceeds
- Follow up after closing to see that everything is complete
Call Scott Williams today to discuss your real estate needs, 805 563-4031.
Scott’s Qualifications
AFFILIATION
Berkshire Hathaway HomeServices California Properties
3868 State Street
Santa Barbara, CA 93105
(805) 563-4031
Experience
- Ranked among the top 1% of Berkshire Hathaway agents nationwide
- Annual Office Sales Leader for 14 years
- Over 732 closed escrows in Santa Barbara alone
- Recipient of the Prudential Legend Award
- 60% repeat and customer referral business
- Over 25 years of outstanding professional achievement
Professionalism
- Member of the Santa Barbara Association of Realtors
- Popular Santa Barbara City College real estate course instructor
- Former president of La Mesa Improvement Association and Hacienda Court Homeowner’s Association
Customer Service
- All Santa Barbara MLS homes listed for sale at www. ScottWilliams.com
- Easy Exit Listing Guarantee – hassle free cancellation of listings at any time
- Love it or Leave it Guarantee – if you decide that a home is not right for you within 90 days of purchasing, we will resell it for FREE!
- FREE moving van for all customers
- Special Staging Services for Sellers
- Homes are sold for 3% MORE money in a 1/3 LESS time! – Source MLS
Personal Information
Scott Williams is married and is a proud resident of Santa Barbara since 1970.
Our Performance Guarantees
Hassle Free!
Our Easy Exit Listing Guarantee… Scott Williams and the Berkshire Hathaway Williams Systems Team will exceed your expectations. Our policy ensures satisfaction guaranteed or your listing back. If you’re not fully satisfied within 24 hours of your request, we agree to withdraw your listing contract.
Our Love It or Leave It Guarantee… We guarantee that you purchase exactly the right home! If within three months of closing, you decide that the home is not right for you, Williams Systems will resell your home FREE of the listing side portion of the commission. We never “push” you to purchase the wrong home! Love-it or Leave-it, Satisfaction Guaranteed.
The Scott Williams difference is clear – A higher sale’s price, a shorter marketing time, a performance guarantee, and professional results. Contact us today to discuss your next real estate transaction.
Satisfaction Guaranteed!
Or your listing back!
NO QUESTIONS. NO HASSLES.
Extra Services for Out of Town Owners
If you live outside of the Santa Barbara area or you are leaving town before your home sells, the Scott Williams Team is ready to care for your home.
“Scott Williams, of Prudential California Realtors, did an excellent job in selling our home in Santa Barbara. Our situation is perhaps different than most because Scott sold our home while we were living in Boston, MA. Scott really handled the whole process from beginning to end. Our home needed work before it could be put on the market. Scott gave us very reliable appraisals for this work, selected the right people for the jobs, and supervised the whole process. When a problem arose, he solved it and followed up to check (again) that had been completed with high quality. He was personally involved and I am convinced that we could not have received that level of service from real estate agents ‘who were just interested in selling the house.’ Scott exceeded our expectations.”
– David Forman, Boston, MA
Sold a Mesa home
“I want to thank you for your guidance and assistance to get top dollar for our mother’s home. It would have been very difficult for us to have personally taken care of everything that you did, because all of us live out of the area. I relied on your suggestions and always felt you had our best interests at heart. It was proven true, for the house sold in record time for an amount we were pleased with.”
– Kenneth Gustafson, No. California
Sold a Mesa home
Testimonials from Satisfied Customers…
“Scott recently sold a house for me at full price and terms, producing a buyer through his own efforts within two weeks after we gave him the listing. He also went out of his way to handle the details of the zoning inspection, and facilitation of any personal request made by the buyers, as well as, tactfully dealing with the tenant we had in the house. We wouldn’t hesitate to recommend Scott to anyone who wants an efficient, professional job.”
-Eli Luria, President of SBCC Foundation
Eastside Rental Property
“I would like to extend my sincere appreciation for your help in the purchase of my new home. I’m really happy with the new ‘casa’; it feels like the right fit. You made the purchase and following paperwork smooth and easy. Job well done!”
-Sarah Clayton, City of Santa Barbara
Westside Condominiums
Free Services We Offer Our Clients
Scott Williams is all about results. Take advantage of the following FREE opportunities and services, provided to you exclusively by our team. FREE and VALUABLE, some can lead you to opportunities in investments; others save you money, or make tasks convenient for you.
We always want you to get top dollar when we represent you as a seller. When you buy, we search high and low for the best properties. While you are enjoying the property of your dreams, please take advantage of the services and opportunities that we offer.
- 24-foot moving van for your use
- No-hassle 24-Hour market analysis
- Copier service: If you ever need copies, you may come to our office and we will make copies for you.
- Fax service: When you need to fax documents, you can come to our office and use our fax machine.
- All rental forms necessary to service your rental property
- Referrals to the best contractors, handymen, and other trades people
- Analysis of refinance viability and referral to the best lenders
- Advice on Homestead declarations
- Referrals to top agents in any city of North America should you contemplate a move
- Pre-Listing consultation focused on raising your home’s value
- Analysis of improvement vs. cost vs. value enhancement of any improvement contemplated on a piece of real estate
- Staging audio tape: Learn more about the additional profits you can earn from properly pre paring your home before marketing begins.
- Coordination and supervision for preparing your home for sale
- Amortization Schedules on your mortgages, customized for any payment or interest amount
- Comparative market analysis and marketing plans done for all friends, relatives, and business associates of our clients
- Advice on buying and selling decisions
- Evaluation of relatives’ contracts and real estate decisions outside the Santa Barbara area
- Rent vs. buy analysis
- Buyer qualification estimates for a new purchase
- Closing cost estimate on new purchase
- Estimates of value on all types of property
- Investment analysis of any income property showing internal rates of return, financial management rates of return, cost per unit, gross rent multipliers, and capitalization rates
- Analysis of purchase showing payments before income taxes are considered and payments after income taxes are considered
- Cash flow analysis of a real estate investment
- Depreciation analysis of the purchase of any real estate investment
- 1-hour contract consultation for owners selling their own properties
